What we do:
Social inspiring video: We create an inspiring video to encourage the young generation to live green with MSB, starting with small actions like planting a tree. Link
Social Booking: We book reputable Key Opinion Leaders (KOLs) to spread the campaign message and reach a wider audience.
PR & Digital Ads: We provide always-on content to support the campaign, along with a series of PR in special formats such as long-form articles and e-magazines.
Our achievement:
>4 million reaches & video views.
41k views for PR articles.
7.4k engagements on hot pages and KOLs channels.